V INTERNATIONAL CONVENTION

IWCA

PROGRAM 

  AUGUST 3  

 

08:00                  Bus Departs to Convention Center

09:00–11:00    Simultaneous Work Shops

                              –Introduction to sample Roasting & Cupping (2 hrs) Room Puebla 2

                               -Preparing Honeys & Naturals  (1 hrs) Room Puebla 2

                               -How to grow your business utilizing Social Media (1 hrs) Room Puebla 2

                               – Workshop 4 (floating TBA)

11:00                  Opening Ceremony

12:30                  Lunch

14:00–15:00    WOMEN IN BUSINESS

                             Keynote Speaker: Victoria Garcia from Victoria 147

15:00–18:00    All Stars IWCA Challenge Competition

                                Building on the success of the 2015 IWCA Convention in Colombia, the World Coffee Event will feature the

                                Female All Stars program. Through competition and camaraderie, participants in the All Stars program take

                                their barista skills to the next level.

15:00–18:00    Visit to the LatinAmerican Coffee Summit Exhibition Hall

18:30                  Bus Departs to Hotels

20:00                 Welcome Reception

  AUGUST 4  

 

08:00                  Bus Departs to Convention Center

09:00–11:00    Simultaneous Work Shops

                             –Introduction to sample Roasting & Cupping (2 hrs) Room Puebla 2

                              -Preparing Honeys & Naturals  (1 hrs) Room Puebla 2

                              -How to grow your business utilizing Social Media (1 hrs) Room Puebla 2

                              – Workshop 4 (floating TBA)

11:00-12:00    “Gender Balance Initiatives” Part I

                            Women in Coffee Empowerment Code (WICE Code)”

                             Main Room / Fuerte de Guadalupe

                       

12:30-14:00    Lunch

14:00-15:15    Gender Balance Initiatives” Par II

                           Is the Market ready for WICE Code?

                           Would Roaster be willing to purchase coffee from companies that

                             promote and implement gender initiatives? An open discussion with industry

                             experts on the intentional role of gender in this approach and how to inspires

                             others to adopt similar approaches.

                             Main Room / Fuerte de Guadalupe        

                             Moderator: TBA

                             Panelists: TBA 

 

15:15–15:45    Coffee Break

14:00-18:00   All Stars IWCA Challenge Competition

14:00-18:00   Visit to LatinAmerican Coffee Summit Exhibition Hall

18:30                 Bus Departs to Hotels

AUGUST 5  

 

08:00                 Bus Departs to Convention Center

09:00–11:00   Simultaneous Work Shops

                             –Introduction to sample Roasting & Cupping (2 hrs) Room Puebla 2

                              -Preparing Honeys & Naturals  (1 hrs) Room Puebla 2

                              -How to grow your business utilizing Social Media (1 hrs) Room Puebla 2

                              – Workshop 4 (floating TBA)

11:00-12:15    Quantifying Women in Coffee. WHO, WHERE, WHAT? Sharing IWCA Brasil model.

                           Principal Room / Fuerte de Guadalupe

                            Moderator: Ruth Ann Church

                           Panelists: TBA

                       

12:30-14:00    Lunch

14:00-16:00   Surfing the Challenging Coffee Market, is

                           gender balance a responsible change?

                            A perspective of the current Coffee Market situation, conclusions and actions, closing remarks            

                          Principal Room / Fuerte de Guadalupe

                           Moderator: Ric Rhinehart

                           Panelists: TBA

14:00-18:00 All Stars IWCA Challenge Competition Finals

14:00-18:00 Visit the LatinAmerinca Coffee Summit Exhibition Hall

                       

18:30               Bus Departs to Hotels

20:00              Closing Party

COST PER PERSON $ 350.00 USD

**Includes: Welcome kit, Welcome Reception, access to workshops and Lectures, Lunches during Convention, Closing Party, full access to the LatinAmerican Coffee Summit exhibition hall.